Podcast: X marks the spot - social media lessons for 2024

2023 was quite the year for social. From Twitter’s rebrand and the launch of Threads, to CGI content and a plethora of new trends. But what are the key lessons from the past 12 months that marketers should be taking into 2024?

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Paving the way for an inclusive future in the creative industries

Advertising Unlocked is a real highlight in the calendar each year at McCann Central, with our offices proudly taking part in the initiative for the past few years. 

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Podcast - Compound creativity: the power of consistency with System1

As the saying goes, ‘the only constant in life is change’, but research from System1 and the IPA show that consistency is key when it comes to effective advertising.

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Chris Falconer

McCann Central Group MD Chris Falconer shares his 2025 vision

Chris Falconer sat down with LBB to explore what 2025 may look like for McCann Central, with offices in Birmingham, Bristol, Leeds and London. 

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